subscribe to news Press Release Russian Health Care Week 2021

The year 2021 has been declared by Russian President Vladimir Putin as the Year of Science and Technology. The pandemic challenges faced by mankind have highlighted the enormous importance of this field and contributed to making science a national priority for this country. 

The results of the Year of Science and Technology in the field of medicine will be summarized at Russian Health Care Week 2021, which will be held on 6–10 December 2021 at EXPOCENTRE Fairgrounds, Moscow, Russia. This largest Russian project devoted medicine and health protection was included in the plan of the main events of the Year of Science and Technology in Russia in 2021 (Decree of the Russian Government of 13 March 2021 No.605-r) and is one of the main federal events of the Year in medicine. 

Dates: 6–10 December 2021

Venue: Pavilions No.2, No.7, No.8, Forum, EXPOCENTRE Fairgrounds, Moscow, Russia

Official opening ceremony: Gallery between Pavilions No.2 and No.8, December 6, 2021, 11.00

Exhibitions opening hours:

Zdravookhraneniye and Healthy Lifestyle: on December 6–9 from 10.00 to 18.00, on December 10 from 10.00 to 16.00

MedTravelExpo. Medical Clinics. Health and Spa Resorts: on December 6–8 from 10.00 to 18.00, on December 9 from 10.00 to 16.00

Organised by the State Duma of the Russian Federal Assembly, the Russian Ministry of Health Care, EXPOCENTRE AO

Supported by the Federation Council of the Russian Federal Assembly, the Russian Ministry of Industry and Trade, the Federal Agency for Tourism (RussiaTourism)

Under auspices of the Russian Chamber of Commerce and Industry

The main purpose of Russian Health Care Week and its international exhibitions Zdravookhraneniye, Healthy Lifestyle and MedTravelExpo. Medical Clinics. Health and Spa Resorts is to promote the implementation of such national projects as Health Care, Demography, Tourism and Hospitality Industry, and the Federal Project on the Development of Export of Medical Services. 

The support from the Russian government, legislative, federal and regional executive authorities in health care, manufacturing industries and tourism confirm the Week’s high status in Russia. 

More than 1,000 companies from all federal districts of Russia and 40 countries took part in Health Care Week 2019 on a total area of 50,000 sq m. Armenia, China, Czechia, Finland, Germany, Hungary, Italy, Malaysia, South Korea, and Spain arranged large-scale national pavilions. The conference programme included more than 100 major events. More than 27,000 industry professionals attended the Week.

Russian Health Care Week 2020 was held online for the first time. Around 650 speakers, including leading experts from China, Germany, Kazakhstan, Spain, the USA and Ukraine, took part in the events of the events that brought together around 16,000 professionals from all over the world. 

In the Year of Science and Technology, a special attention is given to support for research, mentoring and employment of young medical scientists and specialists. The Week’s events will cover trends in the development of global and Russian health care and medicine, with one of the main topics being the fight against COVID-19.

Exhibitions

Zdravookhraneniye, Healthy Lifestyle and MedTravelExpo. Medical Clinics, Health and Spa Resorts will welcome about 700 companies from 25 countries: Australia, Austria, Azerbaijan, Belarus, China, Czechia, Finland, France, Germany, Greece, Hungary, India, Italy, Japan, Lebanon, Lithuania, the Netherlands, Poland, Russia, Serbia, South Korea, Spain, Turkey, the UK, and the USA.

National pavilions are arranged by Czechia, Germany, Hungary, South Korea, and Spain

The following Russian regions will have group stands or pavilions: the Republics of Tatarstan and Crimea, the Altai and Stavropol Krais, the Chelyabinsk, Kaluga, Kostroma, Kurgan, Moscow, Nizhniy Novgorod, Novosibirsk, Orel, Penza, Pskov, Tomsk, Tula, Tyumen, Samara, Vladimir, Volgograd, Voronezh and Yaroslavl Oblasts.

The latest medical technology and innovative developments, as well as health resort and spa services, will be demonstrated by such leading Russian and foreign manufacturers as Medincentre of GlavUpDK under the Russian Ministry of Foreign Affairs, the Znanie Samara Regional Innovation and Education Public Foundation, the Altai Region Tourist Center, the St. Petersburg Medical Tourism Agency, the Medical Research and Education Centre of the Lomonosov Moscow State University, Icex Spain Trade and Investment, the Ministry of Resorts and Tourism of the Republic of Crimea, the Coordinating Centre on Implementing the Federal Project on the Development of Export of Medical Services, the Agency for Technological Development of the Kurgan Oblast, the Resorts of Bashkortostan Association, Meditsynskiy Gorod of Tyumen, Medlex, Kront-M, Vita-Pool, LIT Trading House, Amico, Almaz-Antey, Shvabe, S.P. Helpic, Insight, Sevkavrentgen, Ordamed, Lojer, Vogt Medical, Mindray, Sonoscape, First Medical Company, WestMedGroup, Concern Axion, Medicinoff, Belva, Promet, Basis Medical, Polimernye Izdeliya, AgatMed, Apexmed, CzechTrade, HEPA – the Hungarian Export Promotion Agency, and many other.

PharmMedProm, which is annually organised under the auspices of the Russian Ministry of Industry and Trade, will be part Russian Health Care Week 2021. 

The group stand will showcase products from Russian companies producing pharmaceuticals, medical devices and equipment. Pharmaceuticals will cover a wide range of therapeutic areas: anaesthesiology, chronic and acute pain syndrome, gastroenterology, gynaecology and andrology, cardiology, neurology, infectious diseases, pulmonology, ophthalmology, emergencies, etc. 

Visitors will also be able to see medical products and equipment used to combat COVID-19. They include medical masks, modern test systems, air and surface disinfection units, personal protection kits, ventilators and air recirculators. 

In addition, the best examples of Russian surgical and diagnostic equipment, implantable medical devices, tomography and X-ray machines and much more will be presented. 

PharmMedProm is designed to acquaint professionals and the general public with innovative Russian medical and pharmaceutical products, to demonstrate their capabilities and increase confidence on the part of the medical community and patients.

Conference programme 

More than 60 major events devoted to different fields of medicine and health care will be held at Russian Health Care Week 2021 to summarise results of the Year of Science and Technology. 

The main business and science related events of the week are: 

  • 13th Russian Assembly of Professionals in the Pharmaceutical and Medical Industries

  • Strategic Session on the Modern Medicine: the Post-Pandemic Technology

  • Meetings of specialists commissions of the Russian Ministry of Health Care

  • Interdisciplinary Forum ‘The Young Medicine’

·     12nd International Interdisciplinary Forum on the Polypeptide Therapy: New Opportunities for Russia

·     Foresight Session ‘Russia Needs You: Mentoring and Employing Young Medical Professionals

·     Panel on the Young Medicine. Reliable Sources of Knowledge in the Digital Age

·     Satellite Symposium on Innovative Biotechnology in Anti-Ageing Medicine

  • Forum ‘Preventive Continuum’ on public health promotion, medical prevention, follow-up of patients with chronic non-communicable diseases and vaccination against COVID-19

  • Conference on Medication Supply – 360 degrees

  • 33rd International Forum on Circulation of Medical Products in Russia

  • Russian Conference on the Current Problems of Modern Medical Organisation

  • 6th Russian Conference on a Winning Formula for a Private Clinic

  • Panel on the Comprehensive Medical Rehabilitation of Children Recovered from Coronavirus (COVID-19)

  • 16th edition of the International Scientific Conference on the Current State and Development Prospects of the Elite Sports Medicine – SportMed 2021

  • Meeting of the Public Commission under the Federal Bureau of Medical and Social Expertise of the Russian Ministry of Labour and Social Protection

  • Days of Medical and Wellness Tourism:

·       3rd National Congress on the Export of Medical Services

·       2nd Research Conference in Memory of Igor Lanskoy: Export of Medical Services: Problems and Prospects

·       Global Medical Tourism Summit

·       International Medical Tourism Workshop

·       Conference dedicated to the 100th anniversary of the National Medical Research Centre for Rehabilitation and Health Resort Therapy of the Russian Ministry of Health Care on Medical Rehabilitation and Health Resort Treatment after COVID-19: Scientific Achievements and Innovations

  • Scientific and Methodological Forum for Health Care Managers 2021

  • The final of the Russian Singing Doctors 2021 Competition

  • Russian Conference on Private Health Care: the Evolution

  • 3rd Conference on Additive Technologies in Health Care: International and National Experience

  • Annual Scientific Forum ‘Stomatology 2021’

  • Forum on Pharmacy 4.0: Innovation, Technology, Strategy of the Future

  • Section on Ambulance and Disaster Medicine

  • Russian Conference on E-Commerce in Medicine: Step-by-Step Work with Marketplaces

  • International Assembly of Nutritionists ‘NutriMANia’

  • Conference on Ensuring a Safe Environment in Health Care Organisations with Engineering Systems During COVID-19

  • Conference on How to Run a Modern Clinic Efficiently

  • Conference on Management in Health Care. Results 2021. Trends 2022

  • 2nd Conference on a Doctor's Personal Brand Workshop

  • Workshop on Specifics of the Special Assessment of Working Conditions at Selected Workplaces of Medical Workers

  • Session on the New Prospects of the Hungarian-Russian Cooperation in Health Care After the COVID-19 Pandemic

  • Forum on Marketing as the Basis for Explosive Growth in the Medical Business. The Success Stories of the Biggest Companies

  • Installation Facilitation Session on the Medical Revolution of the 21st Century. The Doctor and the Patient

  • International Congress on Massage Technology of the International Centre for Training and Professional Development of Massage Therapists

  • Day of Bashkiria at MedTravelExpo

  • Presentation of Wellness Hotels of Azerbaijan

  • Presentation of Voronezh: World-Class Treatment and Recovery Opportunities Just 500 km from Moscow

  • Presentation of the Riviera Wellness Resort (Belgorod) and the Edelweiss Clinic of Preventive and Aesthetic Medicine

  • and other events

Russian Health Care week 2021 will open on December 6 with the 13th Russian Assembly of Professionals in the Pharmaceutical and Medical Industries. Its participants are heads of health authorities in different Russian regions, rectors of higher education institutions, enterprises and institutions involved in the development, production and sale of pharmaceuticals and medical devices, and the training of personnel for the pharmaceutical and medical industries.

Days of Medical and Wellness Tourism will be held for the first time to promote the implementation of the Federal Project on the Development of Export of Medical Services.

The 3rd National Congress on the Export of Medical Services will be organised by the Russian Ministry of Health Care, the Coordinating Centre on Implementing the Federal Project on the Development of Export of Medical Services, and the Association of Medical Tourism and Export of Medical Services in partnership with EXPOCENTRE AO in Blue Hall of Pavilion No.2. Heads of federal and regional executive bodies in the field of health care, foreign affairs, and heads of major medical centres participating in the implementation of the Federal Project on the Development of Export of Medical Services are invited to take part in the event. The main topics of discussion will be medical services and attracting foreign patients to Russian medical institutions.

The Section on Ambulance and Disaster Medicine, organised by the Emergency Medical Center DMZ, will cover the improvement of organisation of medical aid at the pre-hospital stage of patients with severe pathologies, the re-profiling of the emergency department in conditions of mass arrival of victims of emergencies in large cities, advantages, problems and prospects of sanitary aviation, the last changes in the legislation in the field of first aid, organisational basis and tasks of civil defense, etc.

The 3rd Conference on Additive Technologies in Health Care: International and National Experience will be organised by Z-axis to discuss the application of 3D technology for medicine: for the dental market, the replacement of tissue defects, preoperative preparation and pre-design of surgeries, and for orthopaedic footwear.

In order to promote nutrition science in health care and other areas of human activity, the National Nutritionist Alliance jointly with the International Academy of Nutritiology (MAN) organise the International Assembly of Nutritionists ‘NutriMANia’, devoted to healthy lifestyle and healthy eating, as part of MedTravelExpo. Medical Clinics. Health and Spa Resorts. The event will be attended by health care representatives, representatives of the nutritionist community and leading opinion leaders. Following the plenary session, a number of agreements will be signed to jointly implement the objectives of the event.

During the Presentation of Wellness Hotels of Azerbaijan, organised by PMD Hospitality in partnership with EXPOCENTRE AO, the unique opportunities of health resorts, mineral springs and naphthalene oil will be presented in the Mars Conference Hall (Pavilion No.7, Hall 2).

The MedTravelExpo Presentation Area (Pavilion No.7, Hall 2) will be active on all exhibition days. On 6 December, there will be Day of Bashkiria at MedTravelExpo, organised by the Resorts of Bashkortostan Association in partnership with EXPOCENTRE AO, with the participation of directors of Bashkortostan's leading health resorts, creative groups and guests of honour. The event will include the awarding of certificates of merit and gifts for contributions to the development of the Republic of Bashkortostan's health resorts and spa industry.

The 33rd International Forum on Circulation of Medical Products in Russia and the EAEU will open on 6 December. It is organised by EXPOCENTRE AO and the Symposium congress company. This forum is in many ways symbolic for the entire market, as it takes place on the eve of the transition of medical product registration to EAEU rules from 1 January 2022. The forum will run over two days, on 6 and 7 December. On the second day, there will be expert seminars on in vitro diagnostics and in vivo testing under the new EAEU rules.

The forum will largely focus on the analysis of the EEC Council Decision 46, which regulates the registration process in the EAEU, and a breakdown of possible registration risks in the transition to the new EAEU rules. Learn more and register at http://zdravo-forum.ru/

The Russian Conference on E-Commerce in Medicine: Step-by-Step Work with Marketplaces will take place on 6 December from 11.00 to 13.30 within the Healthy Lifestyle exhibition. At the conference, suppliers of medical products, nutritional supplements, sports nutrition and other health products will receive an algorithm for increasing sales with the help of marketplaces from e-commerce market experts and representatives of the marketplaces themselves. Participation in the event is free. Learn more at http://zdravo-forum.ru/marketplace. 

The 6th Russian Conference on a Winning Formula for a Private Clinic will take place at Zdravookhraneniye 2021 on 6 December. The programme is designed specifically for managers of private health care facilities, who wish to increase the number of regular clients of their clinics in 2022. The main topics of the conference are what patients expect from medical care and how the medical market is changing under COVID-19 conditions (the latest data from RBC), how to use the product approach in medicine, so that medical services are needed by patients and in demand, how to stop competing with other clinics on price and availability, and find your client – a brand adherent of your clinic, and how to increase loyalty to the clinic. Learn more and register at http://clinic-forum.ru/

The first day of Russian Health Care Week will conclude with the award ceremony for the winners in three competitions: Literary Readings by Doctors, Medicine through the Lens and Singing Doctors, named the Medicine as an Art. It is organised by the Moscow City Department of Health Care and the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care in Blue Hall of Pavilion No.2.

The competitions are held as part of the Moscow Formula of Life festival. The main purpose of the competitions is to reveal and support the creative potential of medical workers of the Moscow health care organisation, as well as students of medical educational institutions over the age of 18.

"Moscow's most creative doctors submitted in their works, which allowed us to look at the profession and the people who chose it from unexpected angles. We see how they love their work, value their colleagues, remember their roots and know how to enjoy the simple moments in life, and most importantly to see beauty in everything," said Director of the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care Elena Aksenova.

The event will be attended by representatives of medical organisations from Moscow's health care system, as well as national pop stars. EXPOCENTRE is a partner of the event. Learn more at https://niioz.ru/news/samye-tvorcheskie-meditsinskie-rabotniki-moskvy-poluchat-spetsialnye-nagrady/.

One of the objectives of the Year of Science and Technology is to attract talented young people to science and technology, so the Interdisciplinary Forum 'The Young Medicine', organised on 7 December by the Filatov International Foundation for Biomedical Technologies Development and EXPOCENTRE AO with the support of the relevant federal legislative and executive authorities, unions, associations and universities will be a key event of Russian Health Care Week. The Forum will be held in a hybrid format, which will allow more than 60 regional medical universities of Russia to be involved in its sessions.

Learn more at www.medicina-molodaya.ru

Watch at https://www.youtube.com/watch?v=9XBiphdnfNo

The Forum will be devoted to key issues of public policy, investment development, human resource potential, and will present the developments of talented young scientists to the interested professional community.

The participation was confirmed by Chair of the Expert Council for Health Care of the Federation Council Committee on Social Policy of the Russian Federal Assembly Vitaly Omelyanovsky, Head External Specialist and Plastic Surgeon of the Russian Ministry of Health Care, Head of the Department of Plastic Surgery, Cosmetology and Cell Technology of the Pirogov National Medical and Surgical Center Natalia Manturova, Director of the National Medical Research Center for Preventive Medicine of the Russian Ministry of Health Care, Head External Therapist and General Practitioner of the Russian Ministry of Health Care, Corresponding Member of the Russian Academy of Sciences, Member of the Expert Council for Health Care of the Federation Council Committee on Social Policy of the Russian Federal Assembly Oksana Drapkina, and Head of the  Russian Medical Academy of Continuous Professional Education of the Russian Ministry of Health Care, Professor of the Russian Academy of Sciences, Corresponding Member of the Russian Academy of Sciences Dmitry Sychev.

As part of The Young Medicine there will be held the 2nd International Interdisciplinary Forum on the Polypeptide Therapy: New Opportunities for Russia (online at https://mmff.online/), the Foresight Session ‘Russia Needs You: Mentoring and Employing Young Medical Professionals (watch at https://www.youtube.com/watch?v=mG-2RfNBU-U), moderated by Muslim Muslimov, Chair of the Association of Health Care Manager and the Medical Services Committee of Business Russia, the Panel on the Young Medicine. Reliable Sources of Knowledge in the Digital Age (watch at https://www.youtube.com/watch?v=flB-nvYUi68) and the Satellite Symposium on Innovative Biotechnology in Anti-Ageing Medicine.

"Over the past two years, mankind has felt the value of the medical profession especially keenly. Every day we see the real feats of people who save millions of lives, develop new medicines, and do research.

In the Year of Science and Technology, we have implemented a whole set of measures of the National Project for Science and Universities to develop medical research.

Instrumentation facilities are being upgraded, grants for scientific research are being allocated, youth laboratories are being set up, and medical universities are being included in the Priority 2030 strategic academic leadership programme.

Russian Health Care Week 2021 and the Young Medicine Forum will allow young scientists and doctors – representatives of 60 medical universities – to discuss the effectiveness of the measures that are being implemented, to exchange experience and present their vision of the prospects of the development of Russian medicine", said Russian Deputy Prime Minister, Co-Chair of the Organising Committee of the Year of Science and Technologies Dmitry Chernyshenko.

The 3rd Scientific and Methodological Forum for Health Care Managers will be organised by the Moscow City Department of Health Care and the Research Institute of Health Care and Medical Management in partnership with EXPOCENTRE AO in online, offline and hybrid formats on 7–9 December.

The Plenary Meeting on the Post-Pandemic: New Vectors for Health Care Development and Health, will be organised by the Moscow City Department of Health Care and the Research Institute of Health Care and Medical Management in partnership with EXPOCENTRE AO in offline format on 8 December. It will be moderated by Elena Aksenova, Director of the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care.

The meeting’s key topics will be what lessons have national economies and health care systems learned from the new coronavirus infection, what global trends have become more realistic in the post-pandemic environment, what values of the post-pandemic era have emerged, how is global public health changing, what values are emerging in "healthy cities", how quickly can scientific advances change clinical medicine, and how does personalisation in medicine affect the changing face of health care.

Learn more at https://niioz.ru/organizatsionno-metodicheskaya-deyatelnost/forum-organizatorov-zdravookhraneniya2021.php

The forum’s sessions will include the Session on the Post-Pandemic: Lessons Learnt and Development Plans, the Session on the Healthy City: A New Quality of Life and Health, and the Session on Personalisation in Medicine: Science for Life. On 7 and 8 December in online format there will be held the Section on therapy 'The course of COVID-19 in patients with CHF’, the Section on obstetrics and gynecology ‘Care of pregnant women with COVID-19’, the Section on gastroenterology ‘Relevance of the problem of antibiotic bowel lesions in the sphere of the spread of COVID-19, the Section on urgent surgical trauma and neurosurgical care for children ‘Relevant issues of the organisation of specialised medical care for children with traumatic injuries and diseases of the musculoskeletal system in the city of Moscow’, and others.

The duration of each section is 60-90 minutes.

Watch at https://niioz.ru/organizatsionno-metodicheskaya-deyatelnost/forum-organizatorov-zdravookhraneniya2021.php

The Scientific and Methodological Forum for Health Care Managers will be continued online from 16.00 to 17.30 by the Foresight Session on Transforming Health Care in the Interests of People. The session will be moderated by Elena Aksenova, Director of the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care

Watch at https://niioz.ru/organizatsionno-metodicheskaya-deyatelnost/forum-organizatorov-zdravookhraneniya2021.php

On 7–8 December, the 2nd Global Medical Tourism Summit, which Russia’s largest event for the medical and wellness tourism, will be held within MedTravelExpo. This is the second year that it is organised by the St. Petersburg Tourism Development Committee, the Congress and Exhibition Bureau of St. Petersburg, and the St. Petersburg Medical Tourism Agency.

Three dozen international experts from Russia, Belarus, China, Kazakhstan, the USA, and other countries will discuss industry development and opportunities for Russia in the global medical and health tourism market. Over the two days of the summit, such important industry development topics as digitalisation in the era of COVID-19, support for medical tourism tour operators, marketing and branding of territories for medical tourists will be covered.

The first day of the summit will conclude with an award ceremony for market leaders – finalists of the Russian Medical Tourism Med Travel Leaders competition in six nominations. Applications for participation have been received from the regions of six federal districts.

The second day of the summit will be marked by work of four commissions on medical tourism: Commission on Information and Methodological Support, Commission on International Marketing, Commission on Science and Education, and Commission on International Service Standards. The leaders of the commissions will present the results of their teams' work on the most relevant issues of industry development.

The 2nd International Medical Tourism Workshop will be held by EXPOCENTRE AO and the Association of Medical Tourism and Export of Medical Services on 7–8 December for the participants in MedTravelExpo. Medical Clinics. Health and Spa Resorts in order to promote the implementation of the Federal Project on the Development of Export of Medical Services. The event is organised specifically for the MedTravelExpo exhibitors involving leading foreign and Russian medical tourism agencies which are interested in sending patients for diagnostics, treatment and recovery to Russian medical institutions. The outcome of the presentations and meetings will be the signing of a cooperation agreement on the referral of medical tourists for treatment.

On 7 December from 15.30 to 17.30, SkyLight Hall of Congress Centre will host the 2nd Research Conference in Memory of Igor Lanskoy: Export of Medical Services: Problems and Prospects. It will be held within the Year of Science and Technology and will be a truly landmark event for the development of exports of medical services in Russia. The conference with the participation of leading industry experts and representatives of the executive authorities and scientific community is organised by the Coordinating Centre on Implementing the Federal Project on the Development of Export of Medical Services in partnership with EXPOCENTRE AO.

The 8th Russian Conference on the Current Problems of Modern Medical Organisation will take place on 7 December within Zdravookhraneniye 2921. The programme is designed specifically for private and public hospitals wishing to make their health care organisation relevant and comfortable for patients and staff in 2022.

Participants will discuss what IT solutions and strategies are available to simplify internal medical organisation processes, introduce stress-free and loss-free telemedicine, and deliver medical care in the current COVID-19 environment. Learn more at http://zdravo-forum.ru/med.

The Conference on Marketing as the Basis for Explosive Growth in the Medical Business. The Success Stories of the Biggest Companies will be organised online by EXPOCENTRE AO in partnership with the Domashenko.Digital consulting group on 7 December from 13.00 to 17.00 as part of MedTravelExpo.

During the conference, guest speakers will discuss trends and cases in medical marketing, growth strategies for clinics that have worked in 2021 and marketing technologies that need to be implemented in 2022.

The conference will be moderated by Valery Domashenko, founder and CEO of Domashenko.Digital Consulting Group, which specializes in the growth of sales from 100 million to 1 billion, an expert in Forbes educational project Billionaire's School, a visiting professor on the subject of internet business and digital sales at Russia's leading universities: the Moscow State University, the Higher School of Economics, the Russian Presidential Academy of National Economy and Public Administration, the Ural-Siberian Institute of Business (USIB), the Moscow University of Finance and Law, the Synergy, etc. He has managed the development and promotion of more than thousand projects in the USA, Denmark, France, Germany, Russia, the UAE and the CIS. The event will be held at a Presentation Area, Hall 1, Pavilion No.7.

The Strategic Session on the Modern Medicine: the Post-Pandemic Technology will be organised by the Russian State Duma Committee on Science and Higher Education, the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care, and EXPOCENTRE AO on 8 December in Blue Hall of Pavilion No.2.

The Strategy Session will cover trends in the development of modern medicine in the context of the pandemic. Our current experience shows that sustainable operation of health care authorities and resilience to challenges and crises is only possible on the basis of new knowledge and digital technologies. The total transition to big data analysis and digitalisation is helping doctors to develop and methodologically describe the most effective diagnostic and treatment schemes, prevention and rehabilitation, and to implement optimal principles of patient routing.

The session will be moderated by Vladimir Kononov, Deputy Chair at the Russian State Duma Committee on Science and Higher Education, Chair at the Organising Committee of NTI Expo, and Elena Aksenova, Director of the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care.

Heads of the Russian Ministry of Health Care, the Russian Ministry of Science and Higher Education, the Russian Ministry of Industry and Trade, leading research centres of the Russian Ministry of Health Care and the Russian Academy of Sciences, health authorities at various levels, scientists, specialists, medical practitioners and journalists are invited to participate in the session.

It is quite symbolic, that the 100th anniversary of the National Medical Research Centre for Rehabilitation and Health Resort Therapy of the Russian Ministry of Health Care, which is a landmark event for the entire industry, is celebrated in the Year of Science and Technology.

Relevant events traditionally organised by the National Medical Research Centre for Rehabilitation and Health Resort Therapy with the participation of leading industry experts at EXPOCENTRE Fairgrounds are invariably popular with the professional audience of Russian Health Care Week.

The Conference dedicated to the 100th anniversary of the National Medical Research Centre for Rehabilitation and Health Resort Therapy of the Russian Ministry of Health Care on Medical Rehabilitation and Health Resort Treatment after COVID-19: Scientific Achievements and Innovations will be held on 8 December. It will be attended by leading industry experts. The main topics are innovative technologies in medical rehabilitation and sanatorium treatment of COVID-19 patients, physiotherapeutic treatment of anosmia in COVID-19 patients, nutrition and nutritional support for COVID-19 patients, a comprehensive recovery programme after COVID-19, telemedicine technology in medical rehabilitation of patients after COVID-19, opportunities of health resort treatment of patients with urolithiasis, occurred after primary viral infection, and the role of aqua training in a pool with bromine chloride sodium brine on recovery of the functional state of the body of patients with post-COVID-19 syndrome. The event will take place in Conference Hall of Pavilion No.8.

On 6 December the Mars Conference Hall (Pavilion No.7m Hall 2) will host the Session of the Specialist Commission of the Russian Ministry of Health Care on Health Resort Therapy and head external wellness treatment specialists of Russian federal districts, organised by the National Medical Research Centre for Rehabilitation and Health Resort Therapy of the Russian Ministry of Health Care with support of EXPOCENTRE AO.

The Annual Scientific Forum “Stomatology 2021” and the 23rd Scientific and Practical Conference on Relevant Aspects of Oral Mucosa Pathology, dedicated to the 85th anniversary of Prof. G.V. Banchenko will be held on 8 December. The event is organised by the Central Research and Development Institute of Stomatology and Maxillofacial Surgery of the Russian Ministry of Health Care in partnership with EXPOCENTRE AO.

The Forum ‘Preventive Continuum’ on public health promotion, medical prevention, follow-up of patients with chronic non-communicable diseases and vaccination against COVID-19 will run from 11.00 to 17.00 in Marble Hall of Congress Centre. It is organised by the National Medical Research Center of Preventive Healthcare of the Russian Ministry of Health Care with support of the Russian Society of Non-Communicable Disease Prevention, and in partnership with EXPOCENTRE AO. The forum will be moderated by chief freelance specialist in therapy and general medical practice of the Russian Ministry of Health Care, Director of the National Medical Research Center for Preventive Medicine of the Russian Ministry of Health Care, corresponding member of the Russian Academy of Sciences Oksana Drapkina.

The Conference on Medication Supply – 360 Degrees will be held within PharmMedProm on 8 December from 11.00 to 16.30. It is organised by the S-GROUP Centre of Corporate Communications with support of the Russian Ministry of Industry and Trade, and in partnership with EXPOCENTRE AO.

SkyLight Hall (Congress Centre) will host the Session on COVID-19 and the Transformation of the Procurement System: How the Pandemic Impacted the Medicines Procurement Market, the Session on Prescription by QR-Code: How to Implement and Centralise an Electronic Prescription System?, and the Session on Risk Division. A Reimbursement System as an Effective Approach to Management of Medication Supply.

Press Hall (Congress Centre) will host the Session on the System Integration. Barriers and Opportunities for Effective Procurement of Medical Products, and the Session on Transition Problems. Specifics of Creating a Single Pharma Space Within the EAEU.

The Forum on the SMM Day: Effective Promotion of Clinics, Health Resorts and Spas will work for the MedTravelExpo exhibitors and visitors from 11.00 to 15.00 at the Presentation Area of Hall 2, Pavilion No.7. The forum is organised by EXPOCENTRE AO in partnership with the OLYMPX digital agency. The forum’s main topics are real cases of clinics and health resorts attracting patients through social media, working with bloggers and influencers, content and service as integral parts of a medical organisation's development strategy, context or targeting, which should the business owner choose?, how to attract potential customers and turn them into actual patients?, medical organisation sales funnel, how to build internet marketing. It will be moderated by Anna Kilimnichenko, managing partner, Director of the Internet Advertising Department of OLYMPX, consultant for strategic marketing and web marketing special projects, lecturer at the Plekhanov Russian University of Economics.

On 8 and 9 December, the following events will be held offline at the Hippocrates Business Area (Pavilion No.8, Hall 1): the Conference on Management in Health Care. Results 2021. Trends 2022 (learn more and register at https://medicalbusinesschool.com/healthcare-week2021), the Conference on How to Run a Modern Clinic Efficiently (learn more and register at https://medicalbusinesschool.com/effective-management) and the Workshop on How to Open a Medical Centre. A Step-by-Step Plan (https://medicalbusinesschool.com/seminar-s-nulya). The events are organised by EXPOCENTRE AO in partnership with the Association Managers of Health Care and the Medical Business School.

The events are aimed at business owners, investors, heads of non-governmental and public health organisations, chief medical officers, commercial directors and members of the medical community. Participation is free after registration. 

The 12th Annual Russian Conference on Private Health Care: the Evolution, organised by the Association of Private Clinics of Moscow, St Petersburg and Nizhny Novgorod, the National Association of Non-Governmental Medical Organisations (NANMO), and the OPORA RUSSIA Non-Government Association, with support of the Russian Ministry of Health Care and in partnership with EXPOCENTRE AO will take place on December 9 at 11.00 a.m. in Pavilion No.2, Blue Hall. The conference is intended for heads of private and state-run medical organisations, chief doctors, commercial directors, market specialists, and representatives of the medical community. During the conference, invited speakers will discuss the reform of the national health care system, the prospects for digitalisation of medical services, as well as share best marketing practices for attracting patients and improving the quality of provided services.

The conference speakers include NANMO Chair Ilya Shilkrot, Vice President for Health Care of OPORA RUSSIA Aleksandr Grot, Director General of the Associations of Private Clinics in St. Petersburg and the North West Aleksandr Solonin, Director of the HSE Centre for Health Policy Sergey Shishkin,  Vice President of the All-Russian Union of Insurers Dmitry Kuznetsov, Medical Director of the Semeynaya (Family) network clinics Pavel Brand, Director General of the Association of Developers and Users of Artificial Intelligence in Medicine ‘National Base of Medical Knowledge’ Boris Zingerman, Managing Directro of SberHealth Aleksandr Orinovsky, leading expert in VK targeting advertising Sergey Volkov, Director General of the Bud Zdorov (Be Healthy) and Open Clinic network clinics Filipp Mironovich, Director of Marketing and Customer Experience at the Scandinavia Clinic Alena Burenina, CEO of the Scandinavian Health Centre clinic Natalia Khlevnyuk, Head of the Internet Sales Academy Valery Domashenko, and others.

Learn more at https://conference.apcmed.ru/

The Forum on Pharmacy 4.0: Innovation, Technology, Strategy of the Future will take place on 9 December. The forum is organised by EXPOCENTRE AO in partnership with consultant and expert in retail innovations, co-founder of New Retail and Project Line Boris Agatov with media support of New-Retail.ru.

The forum participants will discuss the inevitable introduction of technologies and innovations of the new pharmacy market: pharmaceuticals and dietary supplements, cosmetics, sports nutrition, medical devices for home use, care products, orthopaedic equipment, assistive technologies, etc.

The forum will include the Section on the New Realities of E-commerce in the Pharmaceutical Market. Pharmacy 4.0, the Section on Pharmacies 4.0: Technology for a New Customer Experience in Retail Pharmacy. Marketing with New Technologies, the Section on HR in Pharmacy 4.0. Temporary Staff Instead of Permanent Staff. Uberisation of Blue-Collar Workers. How to Solve the Problem of Staff Shortages in Retail. Challenges and New Practices in Staff Training, and the Section on How to Adapt to the New Online Buying Behaviour. Best Practices. Manufacturers' Direct-to-Consumer Outreach. New Buyer Experience in Different Channels. Shaping a New Strategy.

In their speeches, innovation expert Boris Agatov and invited market leaders will make a forecast for 2022 based on technology trends, demonstrate the features of solutions in key areas, and share successful cases. Learn more and register at https://magazin4-0.ru/healthcareweek

The 16th edition of the International Scientific Conference on the Current State and Development Prospects of the Elite Sports Medicine – SportMed 2021. Will take place on 9 and 10 December.

The conference is organised by the Russian Ministry of Health Care, the Russian Ministry of Sports, the Federal Medical and Biological Agency, the Russian Association for Sports Medicine and Rehabilitation of Patients and the Disabled (RASMIBRI), the Pirogov Russian National Research Medical University, the Federal Research and Clinical Centre of Sports Medicine and Rehabilitation FMBA Russia, EXPOCENTRE AO, with support and participation of the Olympic Committee of Russia, the Paralympic Committee of Russia, the Federal Research Centre for Physical Culture and Sport, the International Federation of Sports Medicine (FIMS), the European Federation of Sports Medicine Associations (EFSMA), the Federations of Sports Medicine Associations of the CIS Countries, the Baltic States and Georgia.

Within SportMed 2021, there will be a meeting of the Working Group on the Development of Sports Medicine of the Presidential Council for the Development of Physical Culture and Sports.

The scientific programme of the conference includes the issues of health protection of athletes of the national sport teams, regions and their close reserve, prevention of injuries and diseases in athletes, diagnosis and correction of functional disorders, pharmacological support and sports nutrition, recovery and rehabilitation of athletes, issues of fight against doping in modern sport.

The scientific programme of the conference includes issues of health protection of athletes of national and regional sports teams and their close reserve, prevention of injuries and diseases in athletes, diagnosis and correction of functional disorders, pharmacological support and sports nutrition, recovery and rehabilitation of athletes, and issues of fight against doping in modern sports.

On 9 December from 11.00 to 13.00, Marble Hall (Congress Centre) will host the Panel on the Comprehensive Medical Rehabilitation of Children Recovered from Coronavirus (COVID-19). The event is organised by the Russian Ministry of Health Care, the Moscow City Department of Health Care, the RUDN Department of Pediatric Neurology, Physical and Rehabilitation Medicine, the Scientific and Practical Centre for Child Psychoneurology of the Moscow City Department of Health Care, the Research Institute of Health Care and Medical Management of the Moscow City Department of Health Care, the National Association of Specialists in Cerebral Palsy, the National Association of Child Rehabilitation Professionals, in partnership with EXPOCENTRE AO. It will be moderated by Tatiana Batysheva, Head External Expert in Paediatric Medical Rehabilitation in the Russian Ministry of Health Care, Director of the Research and Practical Centre of Paediatric Psyconeurology of the Moscow City Department of Health Care, Deputy of the Moscow City Duma.

The 2nd Conference on a Doctor's Personal Brand Workshop will take place in SkyLight Hall (Congress Centre) on 10 December. The formula for a doctor's personal brand is reputation + fame. The conference will be of interest to doctors of any specialisation, from any city in Russia and the CIS, who want more out of their career and life, as well as managers and owners of medical centres, brand managers and brand assistants and everyone who is interested in the subject of medical brand promotion.

Fifteen experts on personal brand promotion, well-known doctors and medical bloggers will speak and share their experiences on how to develop a brand of doctor or manager, get the roadmap for promoting personal brand of a doctor. The event’s moderator and speaker is Viktoria Shmatkova, medical marketing expert, PhD, MBA, founder of ZERTS and the Doctor’s Personal Brand Workshop.

Learn more and register at https://masterpb.ru/conference2021

The sections of the International Congress on Massage Technology of the International Centre for Training and Professional Development of Massage Therapists, will work daily from 6 to 9 December. It will feature interactive presentations by speakers from around the world in a hybrid format, consultations on further professional education, professional development and retraining programmes for specialists of health resorts. Express diagnostics of psycho-emotional state will be carried out using the method of Vlad Melnik "Neopsychosomatics" in body-oriented technologies. It is possible to implement these practices in medical and psychological rehabilitation

To learn more about the programme of Russian Health Care Week 2021, go to the week’s website.

In order to prevent the spread of Covid-19 and in accordance with Clause 34 of Decree No. 68-UM of the Mayor of Moscow dated 8 June 2020 on the Stages of Lifting Restrictions Imposed in Connection with the Introduction of a High Alert Regime, it was decided to hold Russian Health Care Week as a COVID-free zone. Learn more at https://www.zdravo-expo.ru/ru/covidfree/

We would like to express our gratitude to media partners of Russian Health Care Week 2021: 

The Kto est Kto v Meditsine (Who is Who in Medicine) Journal
The Associate Printing and Publication Centre Technosphera
The Biznes Stolitsy (Business of the Capital) Magazine
The Radiology – Practice Journa
The Advertising Informational Agency Standards and Quality
The Zdravookhraneniye Rossii (Health Care of Russia) Journal
The Polyclinic Journal
The Glavnyy Vrach Yuga Rossii (Head Doctor of the South of Russia) Journal
ABOK-PRESS
Pharmrus Print Media
The Medical Alphabet Journal»
Bionika Media
Eco-Vector
Argumenty i Fakty
The Zdravookhraneniye (Health Care) Journal
The Russian Doctor Publishing House

Russian Health Care Week 2021, just like all events at EXPOCENTRE Fairgrounds, is held in strict compliance with anti-epidemic measures at all stages of preparation and execution, including adherence to the procedures recommended by Rospotrebnadzor for congress and exhibition activities in Russia.

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Press Service, EXPOCENTRE AO